Monday, 16 January 2012

Seo Go Reach top ten for Designer Menswear.

Seo Go have been working with National Designer Menswear company Chameleon Menswear. Chameleon came to us after their previous 2 champaign with other SEO companies were unsuccessful. Seo Go designed a campaign that would not only prove we could achieve their goals, it would help with their lack of belief in Search engine optimisation companies. Unfortunately Seo Go is fully aware of the miss selling of Seo and lack off results by some companies and are well on our way to prove that we are one of the leaders in our field. Chameleon Menswear are now in the top 10 on google for Designer menswear, this was achieved in 3 months, less than half the time spent by other companies and with no results.

Monday, 21 November 2011

SEO Go at the Blaze

Yesterday we went to see the Coventry Blaze play and found our advertising board sneaking its way into all of our photographs. We know of SEO Go thanks :)

Wednesday, 16 November 2011

Bit 10 specialise in Website Development Coventry and build fantastic websites supported by Umbraco content management system (CMS). Umbraco is an open source web CMS based on the Microsoft .NET platform. It offers an easy-to-use back-end interface that runs in all major web browsers. Although open source, it offers the majority of features associated with enterprise CMS systems including content versioning and scheduling, media library, workflow notifications and multi-lingual support.

Monday, 31 October 2011

Improving back links

How to Improve Backlinks to your Website It's good to know that your competitors have hundreds of backlinks. However, this won't help you much!. If your website does not belong to the big players that dominate internet then it is a lot more difficult to get good backlinks. It's not jsut the amount of backlinks that makes the difference. It is also very important to get the right type backlinks. If you get the right kind of backlinks to your website, you can outrank other websites in the search results, even if they have many more backlinks than your website. Step 1: Find the amount of Backlinks Pointing to Your Website The first step to improve your backlinks is to get a report of the current links that point to your website. To get a report, search for "link:yourdomain.com" on Google and Yahoo this will show you a list of the backlinks. Google and Yahoo will show you some of the links that point to your website as well as the total number of links that they found for your site. In general, Yahoo shows many more backlinks than Google. Google has confirmed that they show only a small selection of the backlinks to make sure that you don't reverse-engineer the rankings of a site by analysing the backlinks. You can also search for your backlinks on the seogo.co.uk there is a tools page with many useful tools. Go to our backlink checker page and enter the URL of your website in the search box. For most domains, you will get many more results than Google will show you. Compare the total number of backlinks that of your competitors websites that currently have top rankings for your keywords. This will give you an idea of how difficult it will be to get a high position for these keywords. Step 2: Check the Anchor Texts of the Links Pointing to Your Website The anchor text of a link is the text that composes a link to another web page. The anchor text used in the link to your website is very important and affect the position of your web pages on Google and Yahoo. If you have other websites link to your site with the anchor text website designers Coventry then Google will show your website on the first result page for the search term "Website designer Coventry." To check the anchor texts that point to your website, click through the pages that Google and Yahoo show for a link. If you searched for your domain on Soporiferous, you will automatically see the most popular anchor texts of links that point to your website in a table with a chart. If the majority of anchor texts of your website do not contain your main keywords, you should work on the links by contacting the webmasters of the websites that link to your site and ask them to change the anchor text. Step 3: Check the Linked Pages of Your Website The pages of your website that have the most backlinks are the pages of your site that get the highest rankings on Google and Yahoo. The home pages more than most are the linked page of most websites. To find the most linked pages of your website, analyse the pages that Google and Yahoo show for a backlink search and follow their links. If the most linked page of your website is not your home page, you have a good indicator of what page on your website other people find the best.

Thursday, 27 October 2011

So, how exactly can an SEO report help you at this point? To record your website’s initial metrics you, can either: Using SEO Go reports at this point is a matter of convenience. We Can Supply Keyword Research Report The report helps you easily pick profitable keywords for your SEO campaign by displaying each key term’s search volume, competition and traffic. Website Audit Report It shows in what condition your website’s content and structure are, so that you can measure them PRIOR to beginning with your SEO. Competition Analysis Report To run a competition analysis report, you have to first identify your competitors. It’s best to make a separate list of top competitors for EACH of your main keywords in EACH of the search engines you are targeting. Then, run a website audit report and a website backlinks report for each competing site. You can use the data you receive for 2 purposes: (1) to get insight into your competitors’ on-page and off-page SEO strategies and (2) to monitor THEIR progress over time. Get a report of Your Site’s Structure An SEO report also comes in handy when you need to see your website’s entire structure in a snap. An SEO audit report provides you with what is similar to an X-ray of your site’s architecture. It lists all your webpages and subpages. It also helps you identify problems that exist on each page, such as broken links, coding errors, server response glitches, etc. It’s important to identify them, because these structural issues degrade your site’s positions in the SERPs. SEO Go audit reports should be run on a regular basis, since you never know when your site’s structure may get crippled. particular keyword really pay off and whether your keywords bring just the right kind of visitors. Get New Keyword Ideas By looking at some SEO Go reports, you can get quite unique insights regarding keywords. For example, a traffic report may become a revelation in a way that it shows you, in plain view, what keywords are not getting you traffic, even though you are ranking highly for them. It also lets you see which of the keywords that you are ranking on page 3 for are actually bringing you visitors, so that you can just go ahead and boost up your positions for those search terms. Also, a backlink analysis report lets you harvest competitor’s anchor texts, which is another valuable piece of backlink- and keyword-related intelligence. Dig Into New Backlink Opportunities Speaking of backlinks, SEO Go reports offer the easiest way to discover “juicy” backlink sources by analyzing backlinks on competing websites. Let’s say, you simply grab a competitor’s URL and enter it in Google’s search box like this: “link: competingsite.com” You will be shown some portion of backlinks on the website you just entered. However, certain expertise and experience are required to determine which of those backlinks bring the website the most link juice. You can even use a backlink checker tool and get a plethora of backlink metrics, but even then you will have to spend time analyzing those metrics and picking out the best backlink sources. At the same time, a clear-cut backlink analysis report highlights and lets you see the most profitable backlink sources in plain view. Just grab them and go. As you see, SEO Go reports can be used in a variety of ways, besides being used to report to clients. They help tremendously to record the initial state of your website before you start the optimization work. They also allow you to track yours and competitor’s SEO progress, help you get keyword ideas and discover new backlinks sources.

Monday, 24 October 2011

Google's Keyword tool is miss leading.

Another skill to SEO is knowing a good keyword source, using Google’s Keyword Tool can harm your campaign. Google uses the value of the word as well as the times search so can mislead your word placement. I will give you a few examples. Lets search using Google’s Keyword Tool and target the term as “SEO Coventry” now you will see the search count Local is there. Now search for Coventry SEO, the times searched is identical but because Google rates the word SEO less than Coventry it tell us that the search term Coventry SEO is the stronger term, but actually it’s not, the search term people are actually searching for is SEO Coventry. We have done a study to confirm this. You can see how this could harm your search and if your competitors are armed with the knowledge on search engine optimisation we (SEO Go) have, then that is one term you are losing to your competition.

Thursday, 20 October 2011

Internet marketing leaders Groupon finished?

Daily-deals supplier Groupon was going to be the star of this year's IPOs. But over the past few months, the chances of them becoming a disappointment to investors have been inevitable. When Groupon filed its IPO papers in June, the excitement surrounding its decision was confusing. According to its filings, Groupon was planning to raise $750 million on its IPO, making it one of the largest public offer of the year. And although Groupon did not giave a valuation, reports became available following the filing, saying it may be valued at between $20 billion and $25 billion when it went public. According to the New York Times, which had a “behind the scenes” look this week at Groupon's IPO preparations, some investment banks valued them at $30 billion. The Papers showed that Groupon was a giant. The company's revenue in the second quarter of 2009 was $3.3 million. But by the end of the first quarter of this year, revenue jumped to $644.7 million. And between June 2009 and March of 2011, the company's subscriber base grew from 152,000 to 83.1 million, it shows that things were looking good for Groupon. According to the Times, investment banks were excited about their prospects. The company's three underwriters, Morgan Stanley, and Goldman Sachs, Credit Suisse all jumped at the chance to be a part of the IPO, the Times reported, stating sources. In fact, Goldman Sachs' CEO Lloyd Blankfein personally pushed for his company's involvement in Groupon's IPO, the Times wrote. The only problem is, those companies were basing their interest on a company that, right now, doesn't look nearly as successful as it did months ago. Soon after Groupon filed its IPO papers, the Securities and Exchange Commission took an ax to its financials. The SEC found that the revenue figures were based on gross revenue the startup collected before paying merchants that were using its service--and it said that Groupon's real revenue was what it collected after paying merchants. The company was forced to revise its figures down to that level. The company also came under scrutiny for the huge difference between its non-GAAP figures and GAAP income. Because of its use of an accounting system called ACSOI, or adjusted consolidated segment operating income, the firm initially only posted a loss in 2010 of $60.6 million. However, on a GAAP basis, which is seen as the most accurate of a company's financial performance, they lost $413.4 million in 2010. In its most recent amended filing from earlier this month, things haven't gotten much better for their financials. The company says now that it generated just $313 million in revenue last year and posted a loss of $390 million. In the first six months of 2011, the company has generated $688 million in revenue and a loss of nearly $204 million. That becomes even more of a worry for Groupon when considerd that it has just $225 million in cash on-hand. Its working capital--a measure of current assets less current liabilities, or the operating liquidity of a company--is nearly $305 million in the red. Things could have been better for Groupon's financial performance, though. In December and January, the company raised $946 million in cash to help bolster its amazing Internet Marketing business. According to its latest SEC filing, $132.4 million of that went to the company for "working capital and general corporate purposes." much of the rest of it was paid out to the company's executives--a huge red flag for investors. In fact, Groupon's co-founder and executive chairman, Eric Lefkosky, along with his wife, took home over $319 million of those proceeds. Former executives and directors also walked away with millions of dollars and Groupon CEO Andrew Mason took a $10 million payout. But even with the prospect of big paydays, the company has had trouble holding on to executives. Conclusion Groupon will be lucky to have a $10 billion valuation when it goes public. That comes just a week after the Wall Street Journal reported, citing IPO analysts, that Groupon will likely be valued between $5 billion and $10 billion. But when will they actually go public? The company reportedly planned on a September IPO, but after the market started to turn sour, Groupon changed its plans. The Times then reported that they would go public late this month or early next month, but Groupon has so far not confirmed that claim.