Improving back links

How to Improve Backlinks to your Website It's good to know that your competitors have hundreds of backlinks. However, this won't help you much!. If your website does not belong to the big players that dominate internet then it is a lot more difficult to get good backlinks. It's not jsut the amount of backlinks that makes the difference. It is also very important to get the right type backlinks. If you get the right kind of backlinks to your website, you can outrank other websites in the search results, even if they have many more backlinks than your website. Step 1: Find the amount of Backlinks Pointing to Your Website The first step to improve your backlinks is to get a report of the current links that point to your website. To get a report, search for "link:yourdomain.com" on Google and Yahoo this will show you a list of the backlinks. Google and Yahoo will show you some of the links that point to your website as well as the total number of links that they found for your site. In general, Yahoo shows many more backlinks than Google. Google has confirmed that they show only a small selection of the backlinks to make sure that you don't reverse-engineer the rankings of a site by analysing the backlinks. You can also search for your backlinks on the seogo.co.uk there is a tools page with many useful tools. Go to our backlink checker page and enter the URL of your website in the search box. For most domains, you will get many more results than Google will show you. Compare the total number of backlinks that of your competitors websites that currently have top rankings for your keywords. This will give you an idea of how difficult it will be to get a high position for these keywords. Step 2: Check the Anchor Texts of the Links Pointing to Your Website The anchor text of a link is the text that composes a link to another web page. The anchor text used in the link to your website is very important and affect the position of your web pages on Google and Yahoo. If you have other websites link to your site with the anchor text website designers Coventry then Google will show your website on the first result page for the search term "Website designer Coventry." To check the anchor texts that point to your website, click through the pages that Google and Yahoo show for a link. If you searched for your domain on Soporiferous, you will automatically see the most popular anchor texts of links that point to your website in a table with a chart. If the majority of anchor texts of your website do not contain your main keywords, you should work on the links by contacting the webmasters of the websites that link to your site and ask them to change the anchor text. Step 3: Check the Linked Pages of Your Website The pages of your website that have the most backlinks are the pages of your site that get the highest rankings on Google and Yahoo. The home pages more than most are the linked page of most websites. To find the most linked pages of your website, analyse the pages that Google and Yahoo show for a backlink search and follow their links. If the most linked page of your website is not your home page, you have a good indicator of what page on your website other people find the best.

So, how exactly can an SEO report help you at this point? To record your website’s initial metrics you, can either: Using SEO Go reports at this point is a matter of convenience. We Can Supply Keyword Research Report The report helps you easily pick profitable keywords for your SEO campaign by displaying each key term’s search volume, competition and traffic. Website Audit Report It shows in what condition your website’s content and structure are, so that you can measure them PRIOR to beginning with your SEO. Competition Analysis Report To run a competition analysis report, you have to first identify your competitors. It’s best to make a separate list of top competitors for EACH of your main keywords in EACH of the search engines you are targeting. Then, run a website audit report and a website backlinks report for each competing site. You can use the data you receive for 2 purposes: (1) to get insight into your competitors’ on-page and off-page SEO strategies and (2) to monitor THEIR progress over time. Get a report of Your Site’s Structure An SEO report also comes in handy when you need to see your website’s entire structure in a snap. An SEO audit report provides you with what is similar to an X-ray of your site’s architecture. It lists all your webpages and subpages. It also helps you identify problems that exist on each page, such as broken links, coding errors, server response glitches, etc. It’s important to identify them, because these structural issues degrade your site’s positions in the SERPs. SEO Go audit reports should be run on a regular basis, since you never know when your site’s structure may get crippled. particular keyword really pay off and whether your keywords bring just the right kind of visitors. Get New Keyword Ideas By looking at some SEO Go reports, you can get quite unique insights regarding keywords. For example, a traffic report may become a revelation in a way that it shows you, in plain view, what keywords are not getting you traffic, even though you are ranking highly for them. It also lets you see which of the keywords that you are ranking on page 3 for are actually bringing you visitors, so that you can just go ahead and boost up your positions for those search terms. Also, a backlink analysis report lets you harvest competitor’s anchor texts, which is another valuable piece of backlink- and keyword-related intelligence. Dig Into New Backlink Opportunities Speaking of backlinks, SEO Go reports offer the easiest way to discover “juicy” backlink sources by analyzing backlinks on competing websites. Let’s say, you simply grab a competitor’s URL and enter it in Google’s search box like this: “link: competingsite.com” You will be shown some portion of backlinks on the website you just entered. However, certain expertise and experience are required to determine which of those backlinks bring the website the most link juice. You can even use a backlink checker tool and get a plethora of backlink metrics, but even then you will have to spend time analyzing those metrics and picking out the best backlink sources. At the same time, a clear-cut backlink analysis report highlights and lets you see the most profitable backlink sources in plain view. Just grab them and go. As you see, SEO Go reports can be used in a variety of ways, besides being used to report to clients. They help tremendously to record the initial state of your website before you start the optimization work. They also allow you to track yours and competitor’s SEO progress, help you get keyword ideas and discover new backlinks sources.

Google's Keyword tool is miss leading.

Another skill to SEO is knowing a good keyword source, using Google’s Keyword Tool can harm your campaign. Google uses the value of the word as well as the times search so can mislead your word placement. I will give you a few examples. Lets search using Google’s Keyword Tool and target the term as “SEO Coventry” now you will see the search count Local is there. Now search for Coventry SEO, the times searched is identical but because Google rates the word SEO less than Coventry it tell us that the search term Coventry SEO is the stronger term, but actually it’s not, the search term people are actually searching for is SEO Coventry. We have done a study to confirm this. You can see how this could harm your search and if your competitors are armed with the knowledge on search engine optimisation we (SEO Go) have, then that is one term you are losing to your competition.

Internet marketing leaders Groupon finished?

Daily-deals supplier Groupon was going to be the star of this year's IPOs. But over the past few months, the chances of them becoming a disappointment to investors have been inevitable. When Groupon filed its IPO papers in June, the excitement surrounding its decision was confusing. According to its filings, Groupon was planning to raise $750 million on its IPO, making it one of the largest public offer of the year. And although Groupon did not giave a valuation, reports became available following the filing, saying it may be valued at between $20 billion and $25 billion when it went public. According to the New York Times, which had a “behind the scenes” look this week at Groupon's IPO preparations, some investment banks valued them at $30 billion. The Papers showed that Groupon was a giant. The company's revenue in the second quarter of 2009 was $3.3 million. But by the end of the first quarter of this year, revenue jumped to $644.7 million. And between June 2009 and March of 2011, the company's subscriber base grew from 152,000 to 83.1 million, it shows that things were looking good for Groupon. According to the Times, investment banks were excited about their prospects. The company's three underwriters, Morgan Stanley, and Goldman Sachs, Credit Suisse all jumped at the chance to be a part of the IPO, the Times reported, stating sources. In fact, Goldman Sachs' CEO Lloyd Blankfein personally pushed for his company's involvement in Groupon's IPO, the Times wrote. The only problem is, those companies were basing their interest on a company that, right now, doesn't look nearly as successful as it did months ago. Soon after Groupon filed its IPO papers, the Securities and Exchange Commission took an ax to its financials. The SEC found that the revenue figures were based on gross revenue the startup collected before paying merchants that were using its service--and it said that Groupon's real revenue was what it collected after paying merchants. The company was forced to revise its figures down to that level. The company also came under scrutiny for the huge difference between its non-GAAP figures and GAAP income. Because of its use of an accounting system called ACSOI, or adjusted consolidated segment operating income, the firm initially only posted a loss in 2010 of $60.6 million. However, on a GAAP basis, which is seen as the most accurate of a company's financial performance, they lost $413.4 million in 2010. In its most recent amended filing from earlier this month, things haven't gotten much better for their financials. The company says now that it generated just $313 million in revenue last year and posted a loss of $390 million. In the first six months of 2011, the company has generated $688 million in revenue and a loss of nearly $204 million. That becomes even more of a worry for Groupon when considerd that it has just $225 million in cash on-hand. Its working capital--a measure of current assets less current liabilities, or the operating liquidity of a company--is nearly $305 million in the red. Things could have been better for Groupon's financial performance, though. In December and January, the company raised $946 million in cash to help bolster its amazing Internet Marketing business. According to its latest SEC filing, $132.4 million of that went to the company for "working capital and general corporate purposes." much of the rest of it was paid out to the company's executives--a huge red flag for investors. In fact, Groupon's co-founder and executive chairman, Eric Lefkosky, along with his wife, took home over $319 million of those proceeds. Former executives and directors also walked away with millions of dollars and Groupon CEO Andrew Mason took a $10 million payout. But even with the prospect of big paydays, the company has had trouble holding on to executives. Conclusion Groupon will be lucky to have a $10 billion valuation when it goes public. That comes just a week after the Wall Street Journal reported, citing IPO analysts, that Groupon will likely be valued between $5 billion and $10 billion. But when will they actually go public? The company reportedly planned on a September IPO, but after the market started to turn sour, Groupon changed its plans. The Times then reported that they would go public late this month or early next month, but Groupon has so far not confirmed that claim.

How to Avoid Someone Stealing Your Customers

Your potential customers are being stolen from you every day. They are going to the competition, rather than choosing you. Your business is haemorrhaging money as a result and you need to put a stop to this dreadful situation. Well, OK, it might not be that bad, but unless you own 100% of the market you are in, your competitors are doing something you are not. Online, you can find out why your competitors are beating you quite easily. Your competition is the group of businesses who appear above you in a search engine listing for your keywords. You might not think they are your competitors, but the users of the search engines do. That's because almost all the clicks from search engines go to sites listed in the first five positions. If you are below that, you are losing out to the competition. Now, search engine optimisation experts will tell you how to get into the top 5 places. It is actually quite simple - have plenty of highly focused content on your site, add material every day and have plenty of links to other relevant sites. You also need to get mentioned on other sites, like Ecademy. Getting high search engine rankings is the easy bit. The difficulty you face when losing out to competitors is how their sites convert prospects into customers. It's never a good idea to be too general about these things, but what you will find is that those people whose web sites work better than yours tend to offer a mix of the following aspects which help the conversion process. 1. They collect the email address of visitors - it's the number one priority. 2. They keep in regular touch with their site visitors and make it clear they will do this. 3. They make it easy for prospects to get in touch - email, phone, fax, postal address, instant messenger etc. 4. They provide plenty of free information - material that other sites protect because it is seen as intellectual property. 5. They 'talk' directly to the viewer as an individual. 6. They have a single focus, which is precisely on the solution to the prospect's problem. Depending on your sector, other things may be important too. So, you ought to check out the top ten web sites in each of your keyword search terms. Look at their sites and see how they are achieving their results. Learn from their successful methods and apply them to your web site. You will discover that the sites that get high search engine ranking AND which get the best conversion rates are usually devoted to a single topic. So instead of having one web site which deals with all of your business, the greatest success comes from having individual web sites devoted to the specific problems your prospects face. Hard work, I know, but the results will tell.

Website Black listed on Google for bad links.

for the first time I trusted a SEO-Company and what they did was idiot link building, resulting in a BLOOP Penalty. I told them already that they should remove immediately all links they built. What are the best steps after a BLOOP Penalty? How long this takes, till the website recovers? (I guess after the crawler comes back?) I got a -100 Penalty :-(. My site has over 780.000 sites indexed but all terms are now far away from page one... I'm sure it's "just" the algorithm penalty, so should this recover after the links are gone? Thank you very much If you can actually remove all the backlnks you created (often challenging) then it's certainly worth a Reconsideration Request explaining what you did. If you can even remove most of them, still do that and try. The worst that happens is you get a note back that there is no manual penalty. How long until the black mark is removed from your rankings is an open question. I've heard of some cases where it happened with the next spidering, and others where it seemed like a set time in the penalty box (60 days). Planet13 I'm sure it's "just" the algorithm penalty, so should this recover after the links are gone? question to the group: How plausible is it that this IS just an "algorithm penalty" as opposed to a manual penalty? I don't have a lot of data to work with but what I do have is from my own site that I study intensely and I recently recovered from -50 after almost exactly 90 days. I wasn't going to remove the backlinks because they were worth more to me than the Google traffic so I just shrugged it off when it hit. But now it has recovered back to where it was pre-links. #:4340647 12:30 am on Jul 18, 2011 (gmt 0) Alex_TJ I haven't gotten around to it yet. They are still doing a bit more work on new additions to the site themselves so I need changes to stabilize first. I then have to add my links and then walk him through synchronizing the pages with his local copies because I'll be working on the live server copies remotely. I have flagged this thread and will not forget to post my observations when it goes live. I'm sure it will help us get an accurate understanding. It may be a few more weeks yet or maybe longer because I have quite a bit of relaxing non-development activities coming up in the next few weeks and will be offline quite a bit (yah!). heuri 5 days left then 90 days are over, my index shrinked from 980.000 indexed pages to 66.000 till now :-(. Hope that at least the penality is over then... smithaa02 heuri...just out of curiosity what did your backlink profile look like? How many links did you acquire in X time? Were there super-spurts in which a lot of links were added in one day with very similar timestamps? How many links did you have beforehand? What percentage of the links linked to your homepage and what percentage to subpages? % that were sitewide links? % that were boilerplate links vs contextual links? What type of anchor text distribution did you have? Amount of c-class and/or IP diversity of backlinks? Amount of whois diversity of backlinks? Name server diversity? Google analtics diversity (did the SEO company use the same google account he edited and/or used GA for these websites)? The amount of information google has to use for counter-seo is scary. They could in theory flag any individual that searches for the term seo and run the sites they visit most often through an audit. Or...google might actually be able to figure out the IP's of users who make edits to suspect sites and create powerful profiling information. Pagerank diversity? Do any of google's IPs show up in your logs (manual review) with a mac browser? Types of sites that backlinked? Page size? Age? Did they link to bad neighborhoods? have you spoken to a reputable SEO Company?Were the sites pretty natural looking to human eyes? Directory type sites? Blogs? Etc... Any information that you could provide could supply helpful clues as to how google's penalties work. Is that considered OVER-OPTIMIZATION, ie spam? A "celebrity" navigation drop-down on all the pages of each of 600 independent celebrity web site. Each site has thousands of news pages, ie drop-down "links" from thousand of pages to each of the 600 web sites. Would Google consider these drop-down "links" as "too many" links? Even though these drop-downs are meant to ease navigation from one celebrity site to the others , ie, not spam at all. Thanks for any feedback, guidance. Would Google consider these drop-down "links" as "too many" links? Even though these drop-downs are meant to ease navigation from one celebrity site to the others , ie, not spam at all. while I don't think anyone could say for sure, if I remember correctly, I think there were a few threads on this site started by people who had done something similar and their whole "network" of sites was wiped out. It might really be a better idea to make things into one big site rather than 600 independent sites. Google certainly seems to have a crush on large, well-branded sites over smaller ones... Building up on brand / business name inbound links only, and coordinating those with a google places account that is registered with the same details reflecting those details on the pages of the website can help in my experience in reducing the length and severity of that penalty. Sourced from Webmaster World

Is your Website Working for You?

Is your website bringing in at least five new inquiries per day? If not, you need to look at its functionality. Your website acts as a sales person, You should put as much thought and care into your website as you would to the display in your store’s window. 1. Where Do Your Eyes Go First? You only have a few seconds to catch a visitor’s attention. That means you need to make sure that you capture their interest immediately. You need a headline that stops them thinking whatever they’re thinking, and think instead: “hey, this looks interesting! I need to read this.” 2. Do You Know Right Away What This Website is About? Don’t have any distractions from the message you are trying to get across. If you start talking about how great your company is instead of what the visitor is interested in, you lose them. 3. Is the Important Information Immediately Visible? Site visitors want to know details as soon as possible. If they have to work too hard to find out what you’re offering, they will likely leave. You need to be clear on what you want them to do. Don’t sell more than one thing from your landing page. Decide on the main action you want them to take, and talk about only that. The best thing to do on your landing page is to provide your client something that will sign them up to your list. 4. Can You Easily Find the Benefits of the Product/Service? Too many websites cite features rather than benefits. Features won’t get the visitor’s interest. They want to know what’s in it for them. Make sure your website makes it clear to them how your product or service will change their lives. 5. Is There a Clear Call to Action? If the visitor likes what he sees, it is important to get him to take action quickly because delaying may lose his interest. Don’t have more than one call to action. This will only confuse them. 6. Are the Colors and Images Aesthetically Pleasing? If your website has too many colors and pictures, it may put visitors off rather than catch their interest. Moreover, too many images will take too long to load, and if visitors have to wait, they will lose interest. 7. Are There Long Sentences or Long Paragraphs on the Page? Don’t use fancy fonts that are hard to read or colors that are too light. If visitors have to strain their eyes in order to read, they will lose interest and leave. 8. Is the Font Easy to Read? Keep your sentences and paragraphs short, and use bullet points. Long sentences and paragraphs make it difficult to read and understand. 9. Can You Find Out More About the Owner or Employees of the Company? Make sure your site is well designed and that buttons and links are easy to click on. Your page should also have a “contact us” and “about us” page. 10. Is There an Easy Way to Contact the Business? If your website is working well, it should generate inquiries for you. Make sure visitors can find out easily how to contact you. If you are not contactable, your visitors will think that you are not reliable. They want to know that they can contact you in the future if anything goes wrong with their purchase. 11. Are the Menu Buttons Clear? Prospective customers want to know that they are dealing with a real person. That is why having an “about us” page is so important. Have a photo of you and a photo of your business at least. Make sure the visitor knows what makes your company different. 12. Do Your Visitors Feel Personally Connected? If you connect to your visitors in a personal way, they will be more likely to become customers. Tell them your story and tell them what makes you different. Have a conversational writing style and be honest. 13.Is There Multimedia? Your language should be easy to read, conversational and at about a year 9 level. This will be to your benefit because customers will identify more with you. Big corporations write differently, making customers feel like a number. 14. Is There a Visible Contact Form? A contact form is really the only way to capture the prospect’s details. Make sure you have one with a powerful magnet to help your visitor decide to join you. 15. Do You Have an Irresistible Offer? You should offer a powerful magnet to give your visitor a reason to give you his contact details. This must be a problem you solve for your visitor or something he really needs. 16. Is the Writing Corporate or Conversational? Some people prefer watching a video or podcasts to reading. Offering these will make your site more appealing. 17. Are There Links to Social Media like Seo Coventry? You can connect with your customers in different ways. Perhaps they will not want to sign up to your newsletter, but would prefer to follow you some other way: Facebook, Twitter or some other social media website. Make sure you have these available on your website. Now all you need to do is to decide what needs to change on your website, and plan to implement those changes. By 3G Marketers

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Yell miss lead you.

And that does include yell who also misslead people, spam the Internet with badly designed website with keyterm URL that are pathetic like seocompanycv1.co.uk now how is that helping your brand!! And they are short lived. My advice would be to employ an Internet marketeer, they can advise you on who to use or what campaigns to undertake. We say there’s 4 pieces to being successful online. Internet marketeer or marking company, a good website, SEO and social media. Done right you will succeed.

Cw Lep

Very impressed with the CW Lep's event today. Big bold plans and with some early achievements. There were a few questions from the audience some which made no sense but some valid points.

SEO Rip offs

In the UK businesses are still very nieve when it comes to Search engine optimisation, we live in a sociality that likes to get a bargain and unfortunately they are uneducated in this subject. The play on words I see with SEO is damn right crooked, the government needs to crack down or start educating businesses on the fastest growing market in the UK if not the World. Any SEO company that can offer a fixed fee or a package without knowing key terms first(which is 90% of them) just can not deliver and its ruining the reputation of the real SEO companies. When I do seminars I always get challenged by what I call, The 5 minute SEO, the ones that spend a week reading forums with what is usually information we posted 7-8 years which is not valid any more, it actually is good for business as after I shoot them down in flames I have a large queue of potential clients! but this is not the point, this company may well be destroying companies or ruining reputations, even getting websites banned form Google. The SME's cant afford this and it could very well put them out off business.